hulaHOOP
Role: Brand and social media designer
Years: 2023-2024hulaHOOP is a dance party based in Brooklyn, NYC, described as “a dance megamix party of trance, eurodance, and euphoric dance
.” I was tasked with creating the logo, branding, our mascot Hoopie, and designing various gig fliers. We wanted to evoke the joy of dancing as a kid and bring in y2k nostalgia without becoming kitsch.